We often talk to journalists and media outlets about our products, our responsible lending ethos, and our partnerships with leading retailers.
Here are some articles that talk about Fair for You during 2026 so far. These are all written by journalists, so they give an independent point of view about us.
We’ll add more as they appear…
Would you like to help Fair for You tell journalists about our products and services, and how we make a difference? Email us on press@fairforyou.co.uk
April 2026: Fair for You loans support parents of children with additional needs
Two families, whose children have additional needs including autism and ADHD, have spoken to the i Paper (inews.co.uk) about how their loans from Fair for You help them to keep on top of their finances.
Amanda from Essex and Shelley from Northern Ireland both use Fair for You's zero-interest Iceland Food Club loan, meaning they can get loans of up to £100 ahead of the school holidays, when food costs go up for many families.
Amanda told the i Paper: "It makes life a lot easier over school holidays as I don’t have to pay upfront for a big food shop and can pay it off bit by bit. Before Iceland Food Club, I had to reluctantly give my children low quality foods such as biscuits and chocolates to keep them full, but now I can buy the fruit and raisins that they like."
March 2026: spotlight on Iceland Food Club partnership
Our partners at Iceland Foods are offering customers who receive school holiday meal vouchers an additional £5 when they spend them in store this Easter. Fair for You's Iceland Food Club partnership was mentioned in the Express, reminding readers of our interest-free Iceland Food Club loan, another way that Iceland is helping out families during the Easter holidays - and highlights that 40,000 families have used the scheme so far.
Iceland's £5 offer and the Iceland Food Club scheme is also mentioned in this article in The Grocer, a specialist news site for the retail sector.
February 2026: New rules mean shoppers face losing access to BNPL
Fair for You was referenced in The Sun in an article looking at new rules which may mean that many people cannot use Buy Now Pay Later (BNPL) lenders such as Klarna and Clearpay. The new rules take effect from July this year. Our CEO is quoted in the article saying that while it is important that BNPL is regulated properly, he is worried that the new rules might do more harm than good.
Another article, this time in The Big Issue, looks at the same issue. As well as quoting our CEO, it contains quotes from a Fair for You customer who shares her experience using BNPL.
Read our blog on new BNPL rules for more about this change and how it might affect you.
February 2026: Richard Walker hired by Government as Cost of Living Champion
Our partner Richard Walker, the boss of Iceland Foods, has been appointed as the Government’s official Cost of Living Champion.
The Government announcement mentions the Iceland Food Club, our unique collaboration with Iceland which helps households to avoid food poverty. The news was also reported by The Sun, which also mentions Food Club.
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If you are a customer who would happily talk publicly about Fair for You, please get in touch. We need your help to spread the word to others who need a financial lifeline. Maybe we helped you through a financial tight spot or an unwelcome expense? Maybe you've been treated badly by other lenders and found us a breath of fresh air? Did we help you buy something that was life changing for you and your family? Get in touch, we appreciate it. Email us on press@fairforyou.co.uk